What is the main objective of discussing Family and Work?

• A. To discuss technology specs
• B. To open up opportunities for DUOs (via upgrade or new lines), potential business accounts, and referral business.
• C. To compare plans
• D. To schedule a follow-up

Answer: (B)

Focusing on Family and Work is about uncovering opportunities to grow the customer’s account. By understanding who uses devices at home and at work, you can tailor solutions that fit real needs—like adding DUOs for family members through upgrades or new lines. You also identify potential business accounts for work-related devices and spots for referrals from satisfied customers. This approach centers on delivering multi-user and business value, not just features or plan pricing. While scheduling a follow-up or comparing plans can happen later, the primary aim here is to expand the relationship by aligning offers with the customer’s family and work context.